CRM

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All the analytics, all the data and the this and the that, those are just updating their CRM. The core function of a VC is to sell. The core function of a CEO is to be a great salesperson. Like any great salesperson, you have to balance cynicism with optimism. Great salespeople don't have what I call happy ears. This is a problem that people misunderstand. People think that being a great salesperson is being ever the optimist. That's actually not the case because then you'll waste your time on a bunch of deals that'll never close. Great salespeople are extremely pessimistic internally and are great at being able to then still be optimistic externally.

All the analytics, all the data and the this and the that, those are just updating their CRM.

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