flowing to the the top end provider of the scale. I think, you know, it would have been unthinkable that we talked about companies in three to four trillion dollar market caps 10 years ago. Part of a big part of that is inflation, I believe. But, you know, another part of that is just the scale dynamic, which I think it's uncontroversial to say we're going to have 10 trillion dollar companies and so on and so forth. So, there's just going to be because margins are going to drop, you're just going to all the returns are going to accrue to scale because obviously low margin low scale is not a very good business.
Part of a big part of that is inflation, I believe.